Saturday, October 15, 2011

How to select the target keyword analysis of wheat bags revision

target keywords a site's main keywords, site's content should be around the target keywords to determine. So, how to select the target keywords? In this paper, wheat bags revision site for your targeted keywords to analyze:

take a look at a few bags of wheat Baidu and google keywords in the case:

keywords on Baidu Baidu ranked number Gogle search ranking

Taobao Home 100 million or more before the 10 did not

wheat bags for more than 10,000 home a Home headlines

handbags 900 page 2 page 2

Taobao handbags home around 7 400 Page 3

bags Home headlines 1000 about page 3

200-400 Taobao bags Home page 2

see here, we may have some questions:

1 Why "Taobao network "is also a wheat bag in Baidu keyword?

2 Why" Taobao "the key words in the gap between Baidu and google's ranking is relatively large?

first to see two labels describe the contrast:

Figure 1

Figure 2

Figure 3

from the above three figure we can see:

title of Figure 1 can be understood as the "Taobao", "Alipay" two words. This should be the beginning of their title, for the target user is the "buy online package" of people, but should first group of people over on Taobao, Alipay account, only qualified, in order to improve the conversion rate of users to buy . There seoer the article says: "Alipay" the key words, wheat bags are also ranked in the Baidu home page.

title of Figure 2 can be split into "Taobao", "happy network" two words. This network should be more happy when the fire.

online shopping at this time people have more, and almost everyone has access to Paypal, so there is no need to "Alipay", almost as long as the Internet is their target audience, but "Happy net" word search out rate is not know how.

Figure 3 is revised in May this year after the title. Has been in operation for four years wheat bags in brand awareness (the picture shows the "wheat bag" from 2008 to 2011, Baidu Index trends, can be seen from Figure attention bags of wheat rising), user visits, the number of goods have a raise. At the same time, since May this year, wheat bags to start running the line advertising to increase awareness. In addition, from the description of the three labels, we should be able to see, wheat bags because of the focus now is to increase brand awareness, while increasing the sales conversion rate.

"wheat bag" Baidu index trend

label from the top three key words change, we can see:

sites target users accurate positioning is crucial that we select the target keywords. Meanwhile, according to Web site operators in different time periods of the strategic and operational goals adjust the target keywords.

original: http://www.semxyz.com/seo/87.html

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