page title name suggests refers to the open top of the browser to see the contents of the leftmost position shown, with the
title length
has the major search engines, the title display length is generally 60 characters or so, that is 30 characters in length. If you exceed this range, the text was cut off behind the display does not come out. And the title is too long may not be so specific and strong, and we have time to write a short title defended streamlined, focused and control the number of words.
the relevance of the title
related not only take into account the optimization results, but also to achieve a better user experience results. If I want to learn the knowledge owners, and owners to search for a word WIKI this, then go find a site that are the life of common sense WIKI. Irrelevant for this title party website, I will not go a second time. In order to better conversion rate, we must write the title theme is closely related with the site.
title simplicity
keyword matching mainly refers to when you're performing a search for a keyword, and the emergence of search results pages , the title and the keywords you search for the degree of integration. For example, a search engine that we search for "webmaster Encyclopedia", then the title just as if we "webmaster Encyclopedia", then we are heading is fully in line, then the title match of our 100 per cent. Requires us to write around a theme and title to do, the title is too long will dilute the keyword density.
title keyword frequency
on keyword frequency, many people think that the number of occurrences of course, the better, and so on continue to appear in the title word. In fact, I do not know is not so familiar, anything we need to control a degree in. Personally think that the main keywords appear in the title 2-3 times the number of better times keywords appear once.
the position title in the keywords
Some people say that the location of keywords on SEO do also affect ranking? The answer is yes, it should see the theme you want to highlight what companies stand for it if you want to play the corporate brand, the company name on the front which is understandable. If you hit a certain product, yet the company name in front of it a little off the point. Typically, keyword search engine to give more front then the weight will be higher, and therefore the title of a combination of time, the core of the words to Wang Qianmian by. Finally, we use the vertical bar "|", space "," comma "," or in the dash "-" in the content separator on the title of primary and secondary keywords separated, combined subject to achieve the best results.
original source webmaster Baike this forum: http://www.zzbaike.com reproduced, please indicate the source.
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